All Posts

a methodology that anticipates customer needs in the moment and recommends the optimal next step—be it a personalized email, targeted push notification, or seamless channel transition.

In the fast-evolving world of marketing, AI has emerged as a powerful ally for Chief Marketing Officers (CMOs) aiming to streamline operations and boost creativity. A recent survey by a UK-based public relations firm reveals that while a majority of CMOs are actively using or trialing AI tools, significant concerns linger—particularly around data quality and integrity, with about half expressing worries in this area. This echoes findings from broader industry reports, such as

In the dynamic world of marketing, AI agents are emerging as game-changers, automating complex tasks and enabling hyper-personalized strategies at scale.